Reception Signs

Reception signs welcome people into your workplace; well-chosen reception signage is key for setting a tone and expressing the best qualities of your brand from the first glance onwards. We’ll help you create an elegant and refined piece of signage that makes a serious statement. Decades of experience have taught us the importance of subtlety and designing for longevity, and … Read More

Interior Identification Signage

  The Art of Knowing You Have Arrived Wayfinding signage is a critical component of all architectural signage systems and is a cornerstone of the work we do at Behrends Group. Often people think of wayfinding as simply helping people find their way and this can be done through a variety of methods, including directional modular signage, exterior directional signage, … Read More

Why People Need Wayfinding: Our Sense of Direction

Over one hundred years ago, Charles Darwin noted something exceptional about human beings in scientific literature: our sense of direction. Believe it or not, our sense of direction sets us apart from other mammals and comes from our ability to sift through fine-grain environmental details to create an imaginary frame of reference in the spaces we inhabit. A lot of … Read More

Interior and Exterior Modular Signage Systems

If your company or organization is looking for flexibility and sustainability in terms of sign purchasing, it is possible that modular signage systems could be an ideal solution for your signage needs. Modular signs are comprised of both directional and identification elements and are most recognizable as the company “directory” – though their application goes far beyond a simple list … Read More

Design Principles of Wayfinding Solutions

At Behrends Group, our design team uses the most modern and innovative design principles to come up with incredible signage and wayfinding solutions. Ultimately, wayfinding is based on navigability – how easy it is to move through a space – and we operate on some of the following ideas (adapted from MIT) to ensure that navigability reaches its maximum potential. … Read More